Ezugi and Bally’s Intralot announce UK online casino agreement, with Bally’s-branded EZ Marble Race game leading the field
Ezugi, the cutting-edge live casino solutions provider that is part of Evolution, has announced a new partnership with Bally’s Intralot and its UK Bally Bet Sports & Casino online platform.
Titles from the unique Ezugi games portfolio are now available to Bally’s UK players, with Ezugi launching its first-ever dedicated branded version of EZ Marble Race for Bally’s, alongside live dealer Ultimate Roulette and Unlimited Blackjack tables, Horse Racing Auto Roulette, and more. In addition, Ezugi has been live for some time with Bally's North America Interactive, a digital gaming division of Bally's Corporation in Ontario and New Jersey, further strengthening its North American footprint.
The Bally’s-branded EZ Marble Race is a truly special release and a standout title in Ezugi’s new generation of RNG games. This exclusive pinball-themed edition transforms the track into a vibrant arcade spectacle, packed with high-energy visuals that celebrate Bally’s gaming heritage. Five vibrant marbles race through twists and turns inspired by classic pinball action, making every round dynamic and unpredictable. The result is a unique and striking experience that elevates the excitement of marble racing.
Bally’s Intralot, following the October 2025 acquisition of Bally’s International Interactive Business, is a leading iGaming and lottery solutions provider, listed on the Athens Stock Exchange, to drive strategic growth and global competitiveness across the globe. Combining Bally’s proven digital B2C expertise with INTRALOT’s longstanding leadership in regulated lottery gaming, Bally’s Intralot forms a uniquely positioned, independent global champion across online gaming, lottery, iLottery, and sports betting.
Christel Marioni, VP Commercial Partnerships at Bally’s Intralot, said: “We have been live with Ezugi games in the Ontario and New Jersey iGaming markets for some time, and they have been very well received by our players. It was a natural step to extend entertainment choice for our players by adding unique Ezugi content to our UK online offering. The Bally’s-branded EZ Marble Race game in particular is a very different and disruptive title that fits perfectly with both the Bally’s tradition and our modern-day vision of creating incredible, immersive entertainment spaces for our players.”
James Robert Smith, Head of Commercial (EU) & Strategy at Ezugi, commented: “It’s a landmark moment for Ezugi to launch its first dedicated, branded version of EZ Marble Race — and it is an absolute honour for Ezugi to do so in partnership with the iconic Bally’s brand. It’s fantastic also that the Ezugi and Evolution brands, and our Group’s online slots brands, including NetEnt, Red Tiger and Big Time Gaming, are such a big part of Bally’s online growth plans in the UK and North America.”
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